Our main goal was to connect with the fans and show up instantly when they need us, like providing information on games, leaderboards, events, etc. Responding to a huge bulk of inquiries through messages, comments and stories while attempting to grow our subscriber base and increase sign-ups of Silverfans has proved to be a challenge - one that we wanted to conquer. We wanted to do all of this effectively with the tools we already have. So, when IzzyAgents offered this simple yet revolutionary approach, we gave it a try. We saw an immense increase in subscribers and campaign users for the games that we ran campaigns for, messages were all automated so it really saved us time and we were able to provide fans with time-sensitive information. The IzzyAgents team was also able to help us build an organic database that can be utilised for future campaigns.